“The Flutterby is the first shoe I’ve designed, but it is not the first idea I’ve had for a design”
- Lady San Pedro -
The scouting project Cinderthriller organized by Alberto Guardiani e I-D magazine, last February during the evening entitled “It will make your hearth flutter” awarded the 28 years old Lady San Pedro, a cute girl coming from Philippine, currently living in Barcelona.
Her simple but impressive idea was to create a shoe made of suede, which color was a passionate red, till this moment any surprise, but observing the heel it is possible to notice the spectacular design, inspired from a natural phenomenon, a butterfly.
Here it is, this apparently simple shoe finds out its reason in the butterfly’s wing heel. In fact “Farfalla” was the first name that she gave to her creation, but Terry Jones (member of the jury together with Rubina Guardiani Guardiani’s daughter, Anna dello Russo creative consultant and fashionist, Georgina Goodman shoes’ designer, Sarha Colette Andrew Keith’s President) suggested her to rename the shoe as “Flutterby”, that way the name suggests the idea of the wings movement, but also creates kind of suspended atmosphere just starting from the name.
The elegance and grace of this shoe, which heel is enriched by this hand painted butterfly, will for sure be kind of desire object for those ladies customers of the concept store 10 Corso Como in Milan where the exclusive creation is available for those who will choose to be special.
Any news about the price?!!!
Cristina La Rocca
10 April 2012